Kodansha gives Dentsu the keys to its biggest IP

Published: 2026-10-02T01:35:35.227Z

Kodansha handed Dentsu the keys to its biggest franchises in the Americas. Attack on Titan, Ghost in the Shell, and Blue Lock are now on the table for sponsorships, promo tie-ins, and live events, wit

Why it matters: One agency now controls brand access to Kodansha's catalog across two continents, watch whether sponsorship fees for these three titles climb.

Source: https://www.cartoonbrew.com/business/kodansha-dentsu-attack-on-titan-ghost-in-the-shell-brand-partnership-267025.html

From AnimeSignal, the anime business intelligence brief.