Medialink Group business profile: segments, revenue, and Asia anime distribution
Listed on HKEX, Medialink splits its business between media content distribution and brand licensing across Asia.
Published: 2026-08-19. Updated: 2026-08-19.
Short answer: Medialink Group Limited is a Hong Kong-listed intellectual property management company that distributes anime, movies, and variety content and manages brand licensing across Asia. For the fiscal year ended March 31, 2024, it reported revenue of HK$488.8 million and profit attributable to shareholders of HK$49.0 million. The company operates two segments: Media Content Distribution Business, which contributed HK$322.5 million, and Brand Licensing Business, which contributed HK$166.3 million. As of September 30, 2024, the group had 717 active media content titles and 410 brands.
What Medialink Group is and who owns it
Medialink Group Limited is incorporated in the Cayman Islands and listed on the Main Board of the Hong Kong Stock Exchange under stock code 2230. Its principal place of business is in Hong Kong. The group describes itself as an IP management company that acts as a bridge between content owners and platforms or brand licensees across Asia.
The immediate and ultimate holding company is RLA Company Limited, incorporated in the British Virgin Islands. The group operates through subsidiaries involved in media content distribution and brand licensing, including the Ani-One anime platform brand, Ani-Mi for Chinese anime, and Ani-Mall for merchandise.
How Medialink makes money
Medialink reports two operating segments. The Media Content Distribution Business covers the distribution of and investment in media content, including animation series, variety shows, drama series, animated and live-action films, and other video content. The Brand Licensing Business covers the acquisition of rights to use third-party brands, including merchandising, location-based entertainment, and promotion rights, plus acting as an agent for brand owners.
The group derives revenue from licensing content to streaming platforms, television broadcasters, airlines, and other distributors, as well as from sub-licensing brands and selling licensed merchandise. It also makes strategic investments in content production, such as its stakes in Sunrise eMarketing and S11 Partners Limited.
Revenue and profit by segment
For the year ended March 31, 2024, Media Content Distribution Business contributed HK$322.5 million, or 66.0% of total revenue, while Brand Licensing Business contributed HK$166.3 million, or 34.0%. Profit attributable to shareholders was HK$49.0 million, up 3.0% from the prior year. The group had no interest-bearing bank or external borrowings.
In the six months ended September 30, 2024, total revenue rose 18.8% year on year to HK$294.2 million, with Media Content Distribution at HK$177.0 million and Brand Licensing at HK$117.2 million. Profit attributable to shareholders for the half-year was HK$42.4 million.
Medialink Group segment results in HK$ millions. Source: HKEX annual and interim results announcements.| Period | Total revenue | Media Content Distribution | Brand Licensing | Profit attributable |
|---|
| FY2024 (year ended Mar 2024) | HK$488.8M | HK$322.5M | HK$166.3M | HK$49.0M |
| H1 FY2025 (six months ended Sep 2024) | HK$294.2M | HK$177.0M | HK$117.2M | HK$42.4M |
Platforms, titles, and geographic footprint
Medialink's Ani-One brand operates YouTube channels across Asia. As of March 31, 2024, Ani-One YouTube had more than 5.5 million subscribers and over 1 billion accumulated views. By September 30, 2024, combined Ani-One YouTube channels in Asia reached more than 6.4 million subscribers and over 1.4 billion accumulated views.
The group licenses content to partners including Bilibili, Crunchyroll, Disney+, iQiyi, and Netflix. Its active title count grew from 702 at March 31, 2024 to 717 at September 30, 2024, while its brand count rose from 379 to 410. It also distributes Chinese anime through Ani-Mi channels and has expanded inflight distribution to North America and Europe.
Strategy and outlook
Medialink's strategy centers on acquiring high-quality anime, films, and brands, expanding its proprietary distribution channels, and growing licensing rights across Asia. It has also invested in content production and co-production, including a Chinese original animation and partnerships with Bilibili for Southeast Asian distribution of Chinese animation.
The group continues to look for joint ventures and acquisitions that add value. Its lack of external debt gives it flexibility, but its results depend on the hit-driven nature of theatrical releases and the renewal of licensing agreements with platforms and licensors.
Frequently asked questions
What is Medialink Group's stock code?
Medialink Group is listed on the Hong Kong Stock Exchange under stock code 2230.
What are Medialink Group's two business segments?
Media Content Distribution Business and Brand Licensing Business. In FY2024 they contributed HK$322.5 million and HK$166.3 million respectively.
What is Ani-One?
Ani-One is Medialink's anime platform brand, operating YouTube channels and distributing anime across Asia. It had more than 6.4 million subscribers as of September 30, 2024.
Is Medialink Group profitable?
Yes. Profit attributable to shareholders was HK$49.0 million for FY2024 and HK$42.4 million for the first half of FY2025.